Showcasing Award-Winning Butter with Taste of the West Medal Stickers
For artisan food producers, quality doesn't stop at the product itself. It extends to every detail of how that product is presented to customers. The Gourmet Butter Company is building a reputation for crafting award-winning, small-batch artisan butter using carefully selected ingredients. To ensure that same dedication to quality shines through on every pack, the business uses professionally printed Taste of the West award medal stickers from inkREADible Labels to help communicate excellence, attract attention, and build customer confidence from the very first glance.
We spoke to the founders Sarah & Adrian to find out how they have benefitted from using Taste of the West award medal stickers directly on their products, and the advice they would give to other artisan food makers considering the same. Here is what they told us…
The Gourmet Butter Company is known for award‑winning, small batch artisan butter made from the finest ingredients, so how important is high‑quality packaging and presentation when it comes to attracting new customers?
“We put so much care into making our butter by hand, and we want its presentation to reflect that. Our black and white branding is simple but distinctive, and good quality labels (find out more about our food and drink labels here) help bring it all together. Whether someone spots us at a market or on a farm shop shelf, the packaging is often the first introduction to our butter, so it needs to make a lovely first impression.”
You use Taste of the West award medal stickers - how much do these awards help customers instantly recognise the craftsmanship, quality, and premium ingredients behind your products?
As a new business, the awards give customers extra confidence when they haven’t tried our butter before. We’re incredibly proud of our gold awards for Roasted Garlic & Herb and Sundried Tomato & Parmesan, and the stickers make that recognition instantly visible. They also open up conversations about our ingredients, traditional butter making and the care that goes into every batch.
The Gourmet Butter Company Founders, Sarah and Adrian
Award Winning Roasted Garlic Butter
The Gourmet Butter Company Range
How would you describe your experience working with inkREADible Labels, from ordering through to delivery?
It’s lovely to work with a local company that takes an interest in the small businesses behind the products. We really appreciate your support and the care given to helping us present our butter proudly.
If another artisan food producer was considering using Taste of the West award medal stickers, what would you tell them about the benefits and the difference they’ve made for The Gourmet Butter Company?
“You’ve worked hard to earn that award, so make sure people can see it! Customers won’t always have heard your story or seen your social media, but a medal sticker on the product puts that recognition right in front of them. For a small business like ours, it’s a simple way to share a proud achievement and help our butter stand out.”
Artisan Food Brands Build Trust with Award Medal Stickers
For The Gourmet Butter Company, award medal stickers do more than celebrate success. They help tell the story behind a product, instantly highlighting the craftsmanship, care, and quality that have earned industry recognition. By making prestigious Taste of the West awards visible at the point of sale, the business can build trust with new customers and stand out in a competitive artisan food market. We're proud to support businesses like The Gourmet Butter Company with high-quality labels that help their achievements take centre stage and ensure their products make a lasting first impression.
As strong supporters of local businesses, we're delighted to work with a brand that's truly something special. To find out more about The Gourmet Butter Company visit their website by clicking here.
Celebrate your success with premium Taste of the West award labels, professionally printed by inkREADible.
Ideal for product packaging, gift packs, display materials and point-of-sale use, these labels help you showcase your award-winning status clearly and professionally.
In a nutshell:
Official Taste of the West design
Printed exclusively by inkREADible
Available for Champion, Commended, Gold and Silver awards
High-quality printing with professional finish
Supplied in rolls of 1,000 labels
Dispatched promptly
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And there’s more…
To find out more about Taste of the West award medal stickers and to order online visit our online shop.
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If this case study resonates with your brand, get in touch to discover how inkREADible can help bring your labels to life.
